We buy from you the way your customers do. Then we tell you what they saw.
Independent B2B mystery shopping. We shop your sales process and your competitors' side by side, as a real buyer with a real budget. You get a written report on what happened, where you won, and where the deal would have gone somewhere else, with every claim tied to a timestamp, an email, or a quote.
What the vendor believes, and what the buyer recorded
| The vendor says | The record shows |
|---|---|
| “Our reps respond within the hour.” | First reply came 25 hours 48 minutes after the request. A competitor called back in 41 minutes. Email headers retained. |
| “The demo covers everything a fleet manager needs.” | Demo ran 52 minutes and never opened the reporting module. The buyer had asked about it twice by email. Recording and both emails attached. |
| “We're the easiest to get a quote from.” | Quote required a second call and four emails. A competitor sent one from the demo. Full thread attached. |
Services and what they include
| Service | Scope | Included | Price |
|---|---|---|---|
| Competitive evaluation | You plus up to two competitors |
| Quoted per scope |
| Category evaluation | You plus up to five competitors |
| Quoted per scope |
| Quarterly tracking | The default continuation after any evaluation |
| Quoted per scope |
Scope to report is typically four to six weeks, set by the vendors' own sales cycles. Every proposal includes quarterly tracking as the default continuation, because one shop tells you where you stand and the second tells you whether what you changed worked; you can decline it or stop at any quarter. The method in full.
Findings are delivered as a written report, in your client report room, and, on request, formatted for the competitive-intelligence or sales tools your team already uses.
Who commissions this
Heads of sales
What your reps say and do when nobody from the company is on the call.
Product marketing and CI teams
Competitor demo and pricing intelligence from a real buying cycle, not a website teardown.
Founders and revenue leaders
Win rates moved and the CRM can't tell you why. An outside buyer often can.
Vendors entering a new segment
How you compare when a buyer in that segment shops the category, before you spend on demand generation.
Tell us your category and the competitors you lose to.
We reply within 24 hours, with a proposed scope, price, and start date to follow.
Request a shop